The first project is TD Bank’s Foreign Currency Exchange campaign. After launching with in-branch signage in 2024, my copy remained unchanged as the campaign expanded to include animated digital liveboards at Grand Central Station and LCD signage in branches during 2025 and 2026.
2024 Foreign Currency Exchange Campaign
2025 Foreign Currency Exchange Campaign | Grand Central Station in Manhattan, NY
In-Branch LCD Signage
2026 Foreign Currency Exchange Campaign (on right)
TD Wealth Investment Services campaign (on left)
Grand Central Station, Manhattan, NY
TD Bank sponsors the Five Borough Bike Tour in New York. Below is an animated digital liveboard at Grand Central Station I wrote to promote the event and to show TD Bank’s support of Bike New York, a non-profit organization in the community.
Outdoor signage above a TD Branch in Flushing, NY promoting the TD Cash Credit Card and TD Bank’s sponsorship of the Five Borough Bike Tour.
I wrote the copy for this in-branch LCD sign highlighting the benefits of the TD Bank app.
To commemorate America’s 250th anniversary, TD Bank commissioned a mural at the entrance of TD Garden arena in Boston. The copy on this ATM kiosk at the TD Garden subway station featuring the mural was written by me.
Signage at TD Bank Ballpark in Bridgewater, NJ.
Jumbotron screens at Celebrate America, July 4, 2026 | Eisenhauer Park, Nassau County, NY
